Hotline

1900 5454 49(Call rate 1,000 VND/min)

CUSTOMER EXPERIENCE, BRANDING & COMMUNICATION

 

 

DIGITAL MARKETING SUPERVISOR, LEAD GENERATION

(HCMC)

 

 

 

Job Title                       : Digital Marketing Supervisor, Lead Generation

Department                  : Customer Experience, Brand and Communications

Location                      : Ho Chi Minh City

Report to                      : Head of Digital Marketing

No. of subordinates     : TBD

 

 

 

Job Summary

 

The Supervisor take ownership in digital lead generation effectively and efficiently by optimize channels and techniques to meet digital sales KPIs via traffic, conversion rate, digital sales volume and CPA

 

 

Key accountabilities 

  • Effectively set up and execute digital media campaigns on multiple platforms, including, but not limited to: Google AdWords, Zalo, Facebook, Coc Coc, Display Network, etc.
  • Set up and schedule email marketing campaigns using Mailchimp and Mandrill
  • Analyze data to optimize the performance of digital marketing campaigns
  • Closely work with partners for digital leads contribution from end-to-end and with Sales teams for continuous improved conversion to ensure growth and KPI met
  • Control budget, scope, and timeline for paid marketing campaigns and initiatives. Ensure that all campaigns are optimized to bring highly targeted traffic while also ensuring a very strong ROI
  • Track and report of campaign progress and conversion for improvement
  • Track and enhance search console for SEO and SEM optimization
  • Support email marketing execution for effective customer communication and up-sales / cross-sales opportunities
  • Effectively work with relevant departments such as IT, Finance, Legal & Compliance to make things done within scope of work
  • Build and maintain relationships with key vendors, platforms and technology partners
  • Actively seek opportunities to expand possibility of lead generation and brand awareness

 

Background Specification

 

1.   Education background

-     University Graduated

2.   Minimum Experience

 

 

-       At least 02 years proven working experience in Digital Marketing - Lead generation, preferable in financial service sector

-       Have experience in digital performance marketing agency is an advantage

-       Demonstrate experience of managing SEO/SEM, marketing database, marketing email, social media, DSP, etc.

-       Google AdWords Certified / Facebook Blueprint Certified is a plus

-       Minimum 01 year experience in leadership role

 

 

3.   Knowledge, Competencies, Skills

 

-       Solid knowledge in setting up and optimizing Google Adwords campaigns, website analytics tools (Crazyegg, Hotjar, etc.)

-       Knowledge in optimizing landing pages and user funnels

-       Experience with A/B testing and multivariate experiments

-       Knowledge of HTML, CSS is a plus

-       Up-to-date with the latest trend and best practices in online marketing and measurement

-       Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.

-       Can develop plans and take through to action – engaging relevant stakeholders and managing expectations around timing, process etc.

-       Strong analytical skills, data-driven thinking and intellectual rigour applied to decision making, and the ability to think strategically about complex issues, and to solve problems to unlock opportunities partner organisations

-       The ability to work well under pressure, to project manage competing priorities and the ability to get things done quickly at high quality

-       Fluent oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

CUSTOMER EXPERIENCE OFFICER

(HCMC)

 

 

 

Job Title                       : Customer Experience Officer

Department                  : Customer Experience, Branding and Communication

Location                      : Ho Chi Minh City

Report to                      : Head Customer Experience

No. of subordinates     :

 

 

 

Job Summary

 

The Customer Experience Officer takes active leader role to carry out action plans, projects to execute company’s Total Customer Experience Strategy in delivering and innovating customer relationship, dedication and satisfaction.

 

 

Key accountabilities

 

His/her key accountabilities include:

 

  • Proactively identify room for improvement in customer experience and manage a list of fixed required to address them
  • Develop detailed execution planning and align relevant business departments to achieve the goal
  • Implement Customer Experience projects and initiatives to ensure customer experience improvements delivered
  • Continuously review customer interactions across the company through the customer eyes and put in place several building blocks of a comprehensive improvement in customer experience

 

 

Background Specification

1.   Education background

-     University Graduated

2.   Minimum Experience

 

 

-     03 years working experience in hospitality industry preferably in consumer finance, banking or other relevant business sector

-     Experience in Project implementation is an advantage

3.   Knowledge, Competencies, Skills

 

-     Highly “customer focus”

-     Be able to multi-task and adhere to timelines

-     Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.

-     Have execution capabilities – engaging relevant stakeholders and managing expectations around timing, process etc.

-     Fluent oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

 

GRAPHIC DESIGNER

(HCMC)

 

 

 

Job Title                      : Graphic Designer

Department                 : Customer Experience, Brand and Communications

Location                      : Ho Chi Minh City

Report to                    : Customer Experience Manager

No. of subordinates      : TBD

 

Job Summary

The Senior Creative Specialist plays leading role in:

Graphic and digital design: he/she visualizes all marketing and communication message, ideas, or concepts by using knowledge, creativeness and proficiency with design programs to produce graphic art and visual materials for promotions, advertisements, websites, films, packaging and other mediums.

 

Key accountabilities 

 

  • Collaborate with product management and engineering to define and implement innovative solutions for the digital/non-digital product direction, visuals and experience
  • Develop concepts, graphics, layouts and animation video for product illustrations, POSM, websites, landing pages, business activities, campaigns, employees or social activities, offices decoration, etc.
  • Execute all visual design stages from concept to final hand-off to engineering
  • Conceptualize original ideas that bring simplicity, convenience and user friendliness to complex design roadblocks
  • Present and defend designs and key milestone deliverables to peers and executive level stakeholders
  • Contribute to establishing and promoting design guidelines, best practices and standards
  • Work closely with external vendors or agencies to ensure any of outsourcing art production are delivered with high quality within time frame and followed the Company’s guidelines and principles
  • Other specific tasks as per Direct Manager’s assignment
  • Knowledge of animation is preferred. Knowledge of UI/UX is a bonus.

 

Background Specification

 

1.   Education background

-    Graphic Design or related graduated

 

2.   Minimum Experience

 

 

-      Proven graphic designing, animation video clip experience in branding, communication and marketing fields

-      Experience in Project implementation is an advantage

 

3.   Knowledge, Competencies, Skills

 

-    Demonstrable UI design skill

-    Knowledge of principles of responsive design

-    Solid experience in creating wireframes, storyboards, user flows, process flows and site maps is a plus

-    Proficiency in Photoshop, Illustrator, After Effects and other visual design tools

-    Excellent visual design skills with sensitivity to user-system interaction

-    Up-to-date with the latest design trends, techniques and technologies

-    Highly proficient in all design aspects

-    Creative with good attention to details

-    Hands-on, self-motivated and naturally organized individual

-    Team player with proactive, positive attitude, creative thinking and collaboration

-     Professionalism regarding time, costs and deadlines

-     Good oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

 

MARKETING SUPERVISOR

(HCMC)

 

 

Job Title                      : Marketing Supervisor

Department                 : Customer Experience, Brand and Communications

Location                      : Ho Chi Minh City

Report to                    : Brand & Communications Manager

No. of subordinates      : TBD

 

Job Summary

Marketing Supervisor plays proactive role to carry out Marketing programs within his/her assignment and support well to the team in departmental projects.

 

Key accountabilities 

(1) Annual Marketing Mix/Activity

(2) MarCom

(3) Commercial Initiative/Growth Initiative 

For more details:

  • Launching new Brand (Brand story; Launching event; Market research; New product value creation etc).
  • Propose Marketing initiatives/Marcom to start building new strong Brand awareness, Brand favorability, loyalty and generate Sales opportunities, including potential Co-Marketing solutions.
  • Get align with other Business units (Sales, Collection, Branch network, OPs etc) to generate integrated campaigns to support business success.
  • Monitor and report on all Brand health and optimal performance.
  • Other assigned tasks

Background Specification

 

1.   Education background

-    Bachelor degree in Marketing/Banking/Prof Comm./MarCom or related field

2.   Minimum Experience

 

 

-     At least 3 years working experience in:

(+) Primary: Marketing and/or Marketing Communication

(+) Secondary: Channel marketing (Trade/Merchandising/ Activation/Promotion) and/or integrated advertising

3.   Knowledge, Competencies, Skills

 

- Good understanding and practices of current integrated marketing concepts, strategy and sales opportunities.

- Good understanding and knowledge of marketing communications and research

-   Good analytical skills and data-driven thinking

-   Be able to multi-task and adhere to timelines

-   Communication and negotiation skills

- Have execution capabilities – engaging relevant stakeholders and managing expectations around timing, process etc

-   Fluent oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

 

HEAD OF PARTNERSHIP DEVELOPMENT

(HCMC)

 

 

 

Job Title                       : Head of Partnership Development

Department                  : Customer Experience, Branding and Communication

Location                       : Ho Chi Minh City

Report to                     : Head of Customer Experience, Brand and Communications

No. of subordinates       : TBD

 

 

Job Summary

  • The Head of Partnership Development play a key role in researching, analyzing the digital, fintech market and other B2B to identify partnership opportunities
  • He/she takes ownership of developing a digital partner network and works with stakeholders across the Company to ensure maximizing value of partnership aligning with the Company strategies. The portfolio includes, but not limited to, e-commerce businesses, digital financial service providers, real estate floors, travel platforms, etc.
  • He/she coordinates with Head of Digital Marketing to play leader role to follow up effectiveness of partner channels to maximize opportunity of acquisition conversion.

Key accountabilities

 

His/her key accountabilities include:

  • Identify and exploit opportunities and delivering projects in contribution to business with digital and innovation strategies including digital lead generation, co-marketing and on-the-go rewards
  • Proactively develop digital partnerships and ongoing relationship to maximize effectiveness of network built
  • Structure, negotiate and execute digital partnership deals taking the lead on certain deals and supporting the Head of Customer Experience, Brand & Communication on other non-digital deals
  • Actively lead the team to leverage partnership thru programs, products to contribute to company’s acquisition goal
  • Work collaboratively with relevant business stakeholders across the Company to drive forward new opportunities in innovation way
  • Provide thought leadership and perspective for adoption technologies where appropriate
  • Be an escalation point for issues within projects that require stakeholder communication.

 

Background Specification

1.   Education background

-     University Graduated

2.   Minimum Experience

 

 

-     05 years working experience in Business Development in both financial service sector and digital business

-     Minimum 05 year experience in leadership role

3.   Knowledge, Competencies, Skills

 

 

-     A network of existing relationships with leading digital businesses, and an understanding of their strategic interests

-    Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.

-     Aggressive and proactive sales skill.

-    Can develop plans and take through to action – engaging relevant stakeholders and managing expectations around timing, process etc.

-    Ability to inspire team members and self-motivate

-    Strong analytical skills and intellectual rigor applied to decision making, and the ability to think strategically about complex issues, and to solve problems to unlock opportunities partner organizations

-    The ability to work well under pressure, to project manage competing priorities and the ability to get things done quickly at high quality

-    Fluent oral and written communication skills in both English and Vietnamese

 

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

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