Hotline

1900 5454 49(Call rate 1,000 VND/min)

CUSTOMER EXPERIENCE, BRANDING & COMMUNICATION

 

 

 

 

 

DIGITAL MARKETING SUPERVISOR, LEAD GENERATION

(HCMC)

 

 

 

Job Title                       : Digital Marketing Supervisor, Lead Generation

Department                  : Customer Experience, Brand and Communications

Location                      : Ho Chi Minh City

Report to                      : Head of Digital Marketing

No. of subordinates     : TBD

 

 

 

Job Summary

 

The Supervisor take ownership in digital lead generation effectively and efficiently by optimize channels and techniques to meet digital sales KPIs via traffic, conversion rate, digital sales volume and CPA

 

 

Key accountabilities 

  • Effectively set up and execute digital media campaigns on multiple platforms, including, but not limited to: Google AdWords, Zalo, Facebook, Coc Coc, Display Network, etc.
  • Set up and schedule email marketing campaigns using Mailchimp and Mandrill
  • Analyze data to optimize the performance of digital marketing campaigns
  • Closely work with partners for digital leads contribution from end-to-end and with Sales teams for continuous improved conversion to ensure growth and KPI met
  • Control budget, scope, and timeline for paid marketing campaigns and initiatives. Ensure that all campaigns are optimized to bring highly targeted traffic while also ensuring a very strong ROI
  • Track and report of campaign progress and conversion for improvement
  • Track and enhance search console for SEO and SEM optimization
  • Support email marketing execution for effective customer communication and up-sales / cross-sales opportunities
  • Effectively work with relevant departments such as IT, Finance, Legal & Compliance to make things done within scope of work
  • Build and maintain relationships with key vendors, platforms and technology partners
  • Actively seek opportunities to expand possibility of lead generation and brand awareness

 

Background Specification

 

1.   Education background

-     University Graduated

2.   Minimum Experience

 

 

-       At least 02 years proven working experience in Digital Marketing - Lead generation, preferable in financial service sector

-       Have experience in digital performance marketing agency is an advantage

-       Demonstrate experience of managing SEO/SEM, marketing database, marketing email, social media, DSP, etc.

-       Google AdWords Certified / Facebook Blueprint Certified is a plus

-       Minimum 01 year experience in leadership role

 

 

3.   Knowledge, Competencies, Skills

 

-       Solid knowledge in setting up and optimizing Google Adwords campaigns, website analytics tools (Crazyegg, Hotjar, etc.)

-       Knowledge in optimizing landing pages and user funnels

-       Experience with A/B testing and multivariate experiments

-       Knowledge of HTML, CSS is a plus

-       Up-to-date with the latest trend and best practices in online marketing and measurement

-       Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.

-       Can develop plans and take through to action – engaging relevant stakeholders and managing expectations around timing, process etc.

-       Strong analytical skills, data-driven thinking and intellectual rigour applied to decision making, and the ability to think strategically about complex issues, and to solve problems to unlock opportunities partner organisations

-       The ability to work well under pressure, to project manage competing priorities and the ability to get things done quickly at high quality

-       Fluent oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

CUSTOMER EXPERIENCE OFFICER

(HCMC)

 

 

 

Job Title                       : Customer Experience Officer

Department                  : Customer Experience, Branding and Communication

Location                      : Ho Chi Minh City

Report to                      : Head Customer Experience

No. of subordinates     :

 

 

 

 

 

 

Job Summary

 

The Customer Experience Officer takes active leader role to carry out action plans, projects to execute company’s Total Customer Experience Strategy in delivering and innovating customer relationship, dedication and satisfaction.

 

 

 

 

Key accountabilities

 

His/her key accountabilities include:

 

  • Proactively identify room for improvement in customer experience and manage a list of fixed required to address them
  • Develop detailed execution planning and align relevant business departments to achieve the goal
  • Implement Customer Experience projects and initiatives to ensure customer experience improvements delivered
  • Continuously review customer interactions across the company through the customer eyes and put in place several building blocks of a comprehensive improvement in customer experience

 

 

Background Specification

1.   Education background

-     University Graduated

2.   Minimum Experience

 

 

-     03 years working experience in hospitality industry preferably in consumer finance, banking or other relevant business sector

-     Experience in Project implementation is an advantage

3.   Knowledge, Competencies, Skills

 

-     Highly “customer focus”

-     Be able to multi-task and adhere to timelines

-     Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.

-     Have execution capabilities – engaging relevant stakeholders and managing expectations around timing, process etc.

-     Fluent oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

 

 

GRAPHIC DESIGNER

(HCMC)

 

 

 

Job Title                       : Graphic Designer

Department                  : Customer Experience, Branding and Communication

Location                      : Ho Chi Minh City

Report to                      : Manager, Customer Experience (Division Head)

No. of subordinates     : nil

 

 

 

 

 

 

 

Job Summary

 

The Graphic Designer plays leading role in:

 

  • UI/UX design: Responsible for taking the key role to translate high-level requirement into interaction flows and artifacts, and transforms them into beautiful, intuitive, innovative and functional user interfaces to ensure great Customer Experience implementation.
  • Graphic and digital design: Accountable for visualization all marketing and communication messages, ideas, or concepts by using knowledge, creativeness and proficiency with design programs to produce graphic art and visual materials for promotions, advertisements, websites, films, packaging and other mediums.

 

 

 

 

 

Key accountabilities

 

His/her key accountabilities include:

 

  • Collaborate with product management and engineering to define and implement innovative solutions for the digital/non-digital product direction, visuals and experience.
  • Develop concepts, graphics, layouts and animation video for product illustrations, POSM, websites, landing pages, business activities, campaigns, employees or social activities, offices decoration, etc.
  • Execute all visual design stages from concept to final hand-off to engineering
  • Conceptualize original ideas that bring simplicity, convenience and user friendliness to complex design roadblocks
  • Create wireframes, storyboards, user flows, process flows and site maps to effectively communicate interaction and design ideas
  • Present and defend designs and key milestone deliverables to peers and executive level stakeholders
  • Conduct user research and evaluate user feedback to ensure UX effectiveness
  • Contribute to establishing and promoting design guidelines, best practices and standards
  • Work closely with external vendors or agencies to ensure any of outsourcing art production are delivered with high quality within time frame and followed the Company’s guidelines and principles
  • Other specific/ad-hoc tasks as assigned by his/her Line Manager or Department Head.

 

 

 

Background Specification

1.   Education background

-     University graduate: Interaction Design or related degrees

2.   Minimum Experience

 

 

-     Proven UI/UX experience, preferably in FinTech

-     Proven graphic designing, animation video clip experience in branding, communication and marketing fields

-     Experience in Project implementation is an advantage

 

3.   Knowledge, Competencies, Skills

 

-       Demonstrable UI design skill

-       Knowledge and working understanding of hand-coding HTML5, CSS3, and CSS

-       Knowledge of principles of responsive design

-       Solid experience in creating wireframes, storyboards, user flows, process flows and site maps

-       Proficiency in Photoshop, Illustrator, Sketch, other visual design  and wire-framing tools

-       Excellent visual design skills with sensitivity to user-system interaction

-       Up-to-date with the latest UI/UX trends, techniques and technologies

-       Experience working in an Agile/Scrum development process

-       Highly proficient in all design aspects

-       Creative with good attention to details

-       Hands-on, self-motivated and naturally organized individual

-       Team player with proactive, positive attitude, creative thinking and collaboration

-       Professionalism regarding time, costs and deadlines

-       Fluent oral and written communication skills in both English and Vietnamese

 

How to apply

If interested, please send your CV to Recruitment team at careeratpvfc@prudentialfinance.com.vn

 

 

 

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